As the General Manager of the U.K. for Crypto.com, I lead the U.K. market and growth strategy, operations, business development, product commercialisation and regulatory affairs. I’m proud to be a part of championing Crypto.com’s vision of “cryptocurrency in every wallet” into reality with an industry leader whose mission is built on a solid foundation of security, privacy and compliance.
Over my career, I’ve been fortunate to have gained more than 20 years of invaluable experience across a variety of business disciplines such as commercial strategy, product and proposition development, and policy and communications within fintech, blockchain, banking and payments.
Whilst working on transformation projects within a global bank, I became passionate about the opportunities emerging from blockchain and digital assets, especially use cases centred around the global formation of capital, the tokenisation of products and services and fractional investment opportunities which enable people to have agency over their own personal wealth creation.
My journey into this innovative area of finance has been extraordinary and largely influenced by my insatiable curiosity and a strong desire to apply my expertise to learning new skills in a burgeoning industry. I’m privileged to now have the opportunity to leverage my traditional finance experience within the digital asset industry to bridge two ecosystems with shared commercial, regulatory and reputational challenges.