Marion Rouso

La Banque Postale - Retail Banking

Profile

Marion Rouso joined La Banque Postale in 2021 as a member of the management board in charge of retail banking and deputy general manager of the Consumer & Digital Branch of the La Poste Group.

Interview

What is your scope within La Banque Postale and the La Poste Group?

A universal and local bank, La Banque Postale’s retail bank supports 20 million customers, individuals and professionals, with a unique network of local agencies, a complete and responsible range of products and services, accessible to all, in areas of deposits and means of payment, savings, loans (housing and consumption), and insurance.

Between bank advisors in post offices, remote advisors and all of the head office or local teams, there are nearly 20,000 people mobilized to support our customers in their moments of life.

How is this network unique?

Our main strength lies in our teams, in each of those who embody the values of our company on a daily basis. This is our differentiating focus for individuals and professionals alike.

Over the last two years, we have laid the foundations, the fundamentals: our distribution model, our offer, accessibility and digital, our commercial excellence and our customer journeys. With this common foundation, we will be able to strengthen our bond with our customers, simplify their journeys and support the evolution of La Banque Postale. Proximity, whether physical or digital, is the key to our relationship with our customers.

What makes our network truly different is the complementarity between the postal and banking worlds that we offer to our customers. Our client is unique, and it is for him that we work collectively.
What does the importance of the civic banking values carried by La Banque Postale represent for you?

We are the pioneers and leaders of the just transition and we give our customers the opportunity to become actors.

Being a citizen bank is not just words. This is reflected in our offer, our desire to support individual and corporate projects which have a positive impact on the environment, it means supporting purchasing power, being accessible to all, supporting the associative fabric…

These civic values are anchored in us and they are carried by each manager and each employee. The head office and field teams implement them through their activities, but also through their individual or collective commitments to civic actions.

As a leader, it’s impressive to see this mobilization and to encourage it in the teams so that it grows.

After two years at La Banque Postale, what will be your priority in 2024?

Our teams have all the elements to best support our customers throughout their life. They work in a bank and in a Group with real human values and proximity.

Our strategy is proximity because it is the strength of our postal and banking model, it is our DNA and our values: human connection, inclusion, sense of service, trust…. We are fortunate to be anchored in civic values that differentiate us from many other companies and we are all committed to our customers. Our managers must more than ever support their employees, help them grow and develop their commitment.

Because it is the commitment of each person that is put to the service of our customers.